Whether you’re as familiar with the Mrakchi souk as the city’s street cats or if you’re planning your first foray into this desert oasis, this little book from the Little Bookroom is a great guide.
Shopping in Marrakech's author, Susan Simon, has done a splendid job not only in providing you with useful information (I didn’t even know a number for the “tourist police” for annoying hecklers existed) – including five very do-able and very different walking paths– but also in highlighting the wide array of stalls, boutiques, artisans and funny characters you’ll see during your stroll.

Now, don't be fooled; Morocco may be a developing country but Marrakesh is a tourist mecca and can be expensive. You could have a $10/14 Euro salad and $6 fresh juice in a glass (which can be had for about $0.75 in Jmaa el Fna, but then, you wouldn't have the pleasure of a solely European clientele with their macintosh computers surrounding you) or you can eat a huge meal with drinks for about $6. It all depends on what you're ready to spend and the experience you're looking for.
In this light, I think the publishers and the author have done an excellent job of finding opportunities for people of every price range, and of singling out the products that cover the range of traditional and modern and are one step above similar items being hawked in the gigantic souk. I saw so many shops in here that I didn’t even catch a glimpse of when I was in Marrakesh (but then, I was a first-timer, and with an impatient shopper :) ) that I want to go back RIGHT NOW and visit some of these places.
Must stops on my list, highlighted in Shopping in Marrakesh:
-The gorgeous gorgeous Scenes de Lin - everything you could want in linen decor, including things you could only envision in your most vivd dreams
-The congregation of jewelry shops in the Mellah (Jewish Quarter)-where you can get the gold louis coin earrings popular with Moroccan ladies of a certain age (and that are so beldi ("old school") that my husband makes fun of me for wanting them) - quite lovely.
-Sellers of loose beads, sold by weight
-Tajines, pots and paraphernalia galore - I bought several brightly colored small ones as serving dishes at and my husband had to rip me away from the sleeker pottery selection (just check out those unusual glazes below, swoon!) at Akkal.
-The beautifully detailed children's caftans and togs at Alrazal
-The chicly embroidered monochrome silk and linen caftans at Moor
-Youssef & Abdelhadi in the metalworkers' souk, where you can purchase a tinman-esque orange blossom (or rose) distiller
-I'm going to stop here, you have to check it out for yourself and I'd be here all night listing my must-sees!
They’ve also thought of the practical side of things: the book is small and light enough slip inside your purse (but large enough to be enjoyably read), the photos by Italian fashion phtographer Nally Beelati are so beautiful it could easily be a diminutive addition to your coffee table collection, and the descriptions and directions are useful and enticing.
My only complaint is that the cover is not a bit more durable (I’m envisioning me splashing mine with my morning café au lait or mint tea, seated at the central tables in Jmaa el Fna before I set off on another adventure through the winding corridors…) – though making it hardcover would surely add to the weight; you may just want to put a protective laminate on yours to protect it from sloshing harira soup and boisterous tablemates.
Vendors and goods pop up like mushrooms and while Susan Simon has compiled a thorough selection of well-established places for you to visit; I do hope though, that wherever you travel you will make a point of patronizing businesses run by both locals and foreigners. Spread the wealth. :)

Marrakesh retains its legacy as a major trading post on the caravan routes and no matter how you get to the Red City you’ll enjoy walking along the ramparts and through the alleys of the grand souk. And when you're totally tuckered out from traipsing through the souk, visiting the Palais Glaoui and watching a chicken dance on a musician's heard, don't forget to stop by the enchanting Jardins Majorelle where it's at least 10 degrees cooler and is another oasis within the oasis of Marrakesh itself.
Head over to the
publisher's website for more pics and ordering information.